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Roofing Industry Insights

Understanding modern operations.

SupplementsJuly 14, 2026

Permit Fees and Code Upgrades: What You're Likely Leaving Off Your Estimate

Permit fees and code-required upgrades are legitimate claim items that often get missed. Here's how to document and include them.

SupplementsJuly 7, 2026

How to Read an Adjuster's Estimate Line by Line

Most roofing contractors glance at the bottom line. Here's how to read the full estimate, spot what's missing, and know exactly where to push back.

SupplementsJune 30, 2026

Understanding Depreciation: Recoverable vs. Non-Recoverable

Carriers hold back depreciation on almost every claim. Here's how it works, what you can recover, and how to make sure your customers get what they're owed.

Industry TrendsJune 23, 2026

How Roofing Companies Are Using AI to Speed Up the Supplement Process

From identifying missed line items to generating documentation, AI is changing how contractors approach insurance claims. Here's what that looks like in practice.

SupplementsJune 16, 2026

What to Do When an Adjuster Denies Your Supplement

A denial isn't the end of the road. Here's how to respond professionally, escalate when necessary, and get underpaid items reconsidered.

SupplementsJune 9, 2026

How to Write a Supplement Email That Gets a Response

Most supplement emails get ignored. Here's how to write one that's professional, specific, and actually moves the claim forward.

SupplementsJune 2, 2026

Why O&P Is the Most Argued Line Item in Every Roofing Claim

Carriers default to 10% when industry standard is 20/10. Here's what overhead and profit actually means and how to argue it professionally.

SupplementsMay 26, 2026

How to Write a Supplement That Adjusters Actually Approve

Xactimate codes, building citations, NOAA storm data, and what a complete supplement package looks like from start to finish.

SupplementsMay 19, 2026

The Most Commonly Missed Line Items in Roofing Insurance Claims

Ice and water shield, drip edge, ridge cap, permits, and O&P. Why adjusters miss these and how to catch them every time.

SupplementsMay 12, 2026

What Is a Roofing Supplement and Why Does It Matter?

What a supplement is, why adjusters underpay initial estimates, and how much roofers leave behind by not supplementing.

OperationsMay 5, 2026

Crew Scheduling Mistakes Costing You Time and Money

Poor scheduling creates downtime, travel gaps, and missed revenue opportunities. Here's how to optimize crew allocation and maximize productivity.

SupplementsApril 28, 2026

Why Roofing Companies Leave Money on the Table

Most roofers miss supplement opportunities on every claim. Here's how to identify gaps in your current process and recover what you're owed.

Storm ResponseApril 21, 2026

Storm Response: Why Speed Matters More Than You Think

The first 48 hours after a storm determine who wins the neighborhood. Learn how top roofing companies structure their outreach.

OperationsApril 14, 2026

5 Production Bottlenecks Killing Your Margins

From sales-to-production handoffs to crew scheduling gaps, these common operational issues cost roofing companies thousands every month.

WorkflowsApril 7, 2026

Automating Lead Follow-Up Without Losing the Human Touch

Homeowners want fast responses, but they also want to feel heard. Here's how to balance automation with authentic communication.

SupplementsMarch 30, 2026

Xactimate Cross-Reference: What Most Adjusters Miss

A breakdown of the most commonly missed line items in roofing estimates and how systematic cross-referencing increases claim value.

Industry TrendsMarch 22, 2026

Roofing Industry Trends to Watch in 2026

From labor shortages to insurance tightening, here are the operational shifts every roofing company should be preparing for.

Explore what's next for roofing operations.

Follow along as we share insights on systems, workflows, and operational trends in roofing.

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